Changing the World Through Soup.

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Introducing Our NEW Comfort Classics Line

Four of America's most-beloved soups made the Wholesome Crave way: 100% clean label, more plant ingredients, higher protein, and the from-scratch quality your guests can taste. Available now.
Taste the Newstalgia
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Built Different, From the Inside Out

Good labor is tougher to find than ever, and guest expectations keep rising. Wholesome Crave was designed to help today's foodservice operators meet both of these pressures without sacrificing quality.

Founded by four-time James Beard Award-winning Chef Michel Nischan and developed with an Impact Board of nationally recognized culinary leaders, our entire portfolio is 100% clean label always, with no fillers, no slurries, and no preservatives across our global cuisine and comfort classic soups.

Ready to heat, consistent every time, and versatile beyond the soup bowl - no matter who's working behind the line.

Explore our soups
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    Wholesome Wave and Wholesome Crave Event with Urbani Truffles
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    100% Clean Label, Always

    No artificial flavors, no preservatives, no fillers, no top-eight allergens. Every ingredient is exactly what it says it is. That matters to your guests, and it matters to your compliance and menu labeling team.

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    Real Flavor, Real Chefs

    Our soups are crafted by world-renowned chefs with deep roots in the culinary traditions behind each recipe, including our chef Impact Board. Not a flavor committee - real chefs, with equity stakes and real standards.

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    Your Purchase Gives Back

    Through our partnership with Wholesome Wave, a portion of every sale funds programs that expand access to produce for Americans facing food insecurity. Your purchase is a giving platform your guests can connect with.

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    100% Clean Label, Always
    No artificial flavors, no preservatives, no fillers, no top-eight allergens. Every ingredient is exactly what it says it is. That matters to your guests, and it matters to your compliance and menu labeling team.
    Learn More
    Image
    Real Flavor, Real Chefs
    Our soups are crafted by world-renowned chefs with deep roots in the culinary traditions behind each recipe, including our chef Impact Board. Not a flavor committee - actual chefs, with equity stakes and actual standards.
    Learn More
    Image
    Your Purchase Gives Back
    Through our partnership with Wholesome Wave, a portion of every sale funds programs that expand access to produce for Americans facing food insecurity. Your purchase is a giving platform your guests can connect with.
    Learn More
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      Food With Purpose

      Chef Michel Nischan spent four decades building relationships across the food system before founding Wholesome Crave. What he built is a line of soups that is good for you, good for the planet, and good for our communities. From our 100% clean label commitment to our partnership with Wholesome Wave, every product reflects what food can be when the right standards are non-negotiable.

       

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      Feeding the Mission

      Wholesome Crave's Chana Masala Cauliflower Soup
      6 Jan 2023 •
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      The Art of Chef-Crafted Nutrition: Exploring the Fusion of Flavor and Health

      Wholesome Crave’s Recipe for Success: Marrying Flavor and Nutrition In the culinary realm, where taste and nutrition intertwine, Wholesome Crave has mastered the art of
      Male farmer selling fresh summer vegetables to senior woman. Carrots, radishes, and a beet are all in the small basket. The man is wearing a blue apron. Close up of vegetables and hands, the faces are out of the shot.
      6 Jan 2023 •
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      Understanding Food Equity: The Foundation of Wholesome Crave’s Mission to Foster Healthy Change

      Empowering Change Through Food Equity: The Wholesome Crave Journey In a world where access to nutritious food is not a universal reality, the concept of
      Green tomatoes fade to yellow, to orange, to bright red, illustrating the ripening process of a cherry tomato.
      6 Jan 2023 •
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      How Wholesome Crave Was Started: Our Mission to Promote Change

      In a world where change isn’t happening fast enough, some individuals rise to the occasion, driven by a deep desire to make a meaningful impact.
      A man with "Food = Change" written on his arms
      6 Jan 2023 •
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      What is Wholesome Wave?

      Wholesome Crave’s Partnership with Wholesome Wave: In a world where the impact of our choices resonates beyond our own lives, the partnership between Wholesome Crave
      A variety of plant-based dishes on a table
      6 Jan 2023 •
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      Wholesome Crave Teams Up With Nestlé Professional and UMass Dining to Spearhead Sustainable Plant-Based Movement

      Wholesome Crave’s Purpose-Driven Plant-Based Incubator™ In February of 2023, Wholesome Crave, in a groundbreaking collaboration with Nestlé Professional and the University of Massachusetts Dining Program
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      6 Jan 2023 •
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      Nourishing Your Body: The Top Health Benefits of Wholesome Plant-Based Eating

      The journey toward optimal health is a continuous one, and the food choices we make play a vital role in shaping this path. If you’re
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      Served by Industry Leading Partners

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      Get In Touch

      Considering Wholesome Crave for your program? We'd like to hear more about your operation.
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      Our Email

      [email protected]