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What is Wholesome Wave?

July 9, 2023

Wholesome Crave’s Partnership with Wholesome Wave:

In a world where the impact of our choices resonates beyond our own lives, the partnership between Wholesome Crave and Wholesome Wave is making waves of change through a commitment to wholesome, nutritious, and equitable food access. From championing the well-being of communities to restoring our environment, this dynamic duo is redefining how we think about food and its power to transform lives.

Wholesome Crave: Crave the Change, Be the Change!

Imagine a world where every meal you enjoyed not only satisfied your cravings but also contributed to a greater cause. Wholesome Crave, a leading supplier of plant-based meal solutions for large-scale dining facilities, brings this vision to life. With a mission to “Crave the Change, Be the Change,” Wholesome Crave goes beyond simply providing delicious plant-based meals. They have woven their purpose into their very fabric, dedicating 5% of their gross sales to support Wholesome Wave’s mission.

Wholesome Wave: Changing Lives One Bite at a Time

Wholesome Wave is more than just a non-profit organization; it’s a movement that believes in ending nutrition insecurity by reshaping systems and creating meaningful, lasting change. Their innovative approach involves developing program concepts that demonstrate the transformative potential of leveraging public funding to inspire low-income Americans to fall in love with fruits and vegetables. By partnering with local organizations in low-income communities, Wholesome Wave ensures that healthy, wholesome fruits and vegetables are affordable and accessible to all, regardless of race, age, ethnicity, or income.

Founded with the aim of making healthy food available to underserved communities, Wholesome Wave innovations tackle critical issues such as the national burden of diet-related diseases like diabetes, hypertension, and cancer and nutrition inequity in neighborhoods where residents have lower incomes. They understand that access to fresh fruits and vegetables is not a privilege but a necessity, and they work tirelessly to ensure that vulnerable individuals and families have the means to make healthier choices. Wholesome Wave fielded and scaled the doubling of SNAP (food stamps) when spent on fruits and vegetables, as well as Produce Prescriptions (PRx) for low-income patients facing or struggling with diet-related diseases.

Together, We Change the World Through Food

The partnership between Wholesome Crave and Wholesome Wave is a testament to the potential of collaboration for positive change. Wholesome Crave’s commitment to donating a portion of its sales directly contributes to the tangible impact that Wholesome Wave innovations have on communities. By supporting this partnership, you’re not only enjoying nourishing and flavorful plant-based meals, but you’re also actively participating in a movement that transforms lives, fosters food equity, and restores our environment.

Through this partnership, Wholesome Crave and Wholesome Wave inspire us to see food as more than just sustenance. They remind us that every bite has the power to accelerate ripples of change into a powerful wave, spreading health, equity, and hope to the corners of our society that need it the most.

A Wholesome Partnership with a Wholesome Vision

As we look to the future, the partnership between Wholesome Crave and Wholesome Wave serves as a shining example of what’s possible when organizations are co-designed with a shared vision of a healthier, more equitable world. Their dedication to providing affordable access to nutritious food reminds us that change starts with small, intentional actions. So, the next time you savor a bowl of Wholesome Crave soup, know that you’re not just nourishing yourself; you’re contributing to a movement that’s shaping a better world for us all. Crave the change, and together, let’s be the change we wish to see! 

Contact the Wholesome Crave team today to discover the delicious possibilities of our chef-crafted, purpose-driven solutions for your kitchen and learn how to contribute to Wholesome Wave’s mission.